I lead creative and brand teams to find creative solutions to boost brands and joy. Passionate about break-through advertising and communication in all kinds of media. I helped my agencies to top-rank on local advertising markets and made the brands of my clients more interesting and loved. Keep it up!
Alex’s Copywriter Portfolio
Industries & Clients
Durable Goods
Tetra Pak
FMCG, non food
Henkel
Food and Drink
Danone, Pepsi, Mars, Mondelez, Lantmannen Axa, Carlsberg Group, Revo Energy
Healthcare
Bayer HealthCare
Home and Garden
Samsung
IT/Telecoms
Astelit life:)
Media
EGO
Awards
Lürzer’s Archive, London, New York, Vienna
Golden Hammer, Latvia
Golden Drum, Slovenia
Wow Done Awards Ukraine
Kyiv International Advertising Festival Awards
Art Directors Club Ukraine
Effie Awards Ukraine
Belarus International Advertising Festival
Moscow International Advertising Festival
Agencies as an employee
Cheil Ukraine | Freelance Creative Group Head / Creative Copywriter (2015)
HAVAS WORLDWIDE Ukraine | Creative Group Head / Creative Copywriter (2014–2015)
Y&R Ukraine | Creative Group Head (2012–2014)
PROVID/BBDO, Kyiv | Senior Copywriter (2007–2011)
Think! McCann Erickson, Kyiv | Copywriter (2006–2007)
Media types
Direct mail, Naming, Point of sale, Print ads, Radio scripts, TV commercials, Slogans, Voiceover, Websites