Hello, I’m Thorsten, a German-Canadian copywriter

I live in Tunis, Tunisia

Creative Strategy, Concept & Copy Developer

Award-winning creative director, copywriter and brand storyteller with 12+ years’ experience across Europe and beyond. German-Canadian with Norwegian roots, based between Germany and Tunisia. I work at the intersection of strategy and language, shaping narratives that move people and, excuse my only French, make fucking sense. Clients include Coca-Cola, LEGO, Hyundai, McDonald’s, Samsung, and Amazon Prime. Fluent in German and English, with a cuvée of chaotic thinking and systematic dreaming. Skilled in transcreation, branded content, music, creative audio, and generative AI. Available for campaigns, brand work and pitches. CET & Remote only – unless someone buys me a plane ticket.

Skills

Thorsten’s Copywriter Portfolio

Industries & Clients

Automotive – Hyundai, Kia, Maserati, Lucid Motors

Durable Goods – Manscaped

Electronics – Samsung, DJI, SONY TV

Energy/Fuel – Yello Strom

Entertainment – Amazon Prime

Financial – American Express, Union Investment, PREOS

FMCG – Ferrero, Nestlé, Dr.Oetker

Food and Drink – McDonald’s, KFC Coca-Cola, Beam Suntory, Radeberger Gruppe, Granini, Bilz

Home and Garden – Sonderpreis Baumarkt

Industry/Chemical – Nestlé

IT/Telecoms – O2 Telefónica, A1 (Austria)

Leisure – LEGO

Luxury goods – A. Lange & Söhne

Media – Pro Sieben Sat1 Media, Toggo TV

Non-Profit – Viva con Agua, Amnesty International

Retail – Media Markt, REWE, Otto Versand

Social media – AZAR

Tourism – GetYourGuide

Transport – Deutsche Bahn

AGENCIES AS AN EMPLOYEE

Ogilvy & Mather Germany, Innocean Worldwide Germany, Liganova Horizon (Digital Brand Experiences), Flaechenbrand (Food Branding) Ogilvy & Mather Germany, Innocean Worldwide Germany, Leo Burnett Germany, Havas Switzerland

Awards

Media Markt -“HasenRasen”
Cannes Lions – Gold (2x) Silver (1x) Bronze (2x)
Eurobest – Grand Prix (1x) Gold (2x) Silver (1x)
ADC – Gold (1x) Silver (1x) Bronze (2x)
Coke Light “The Floating Bottles”
Cannes Lions – Shortlist Direct (1x)
Coca-Cola -“SnapSkate”
Cannes Lions – Bronze (1x)
Clio – Gold (2x)
ADC – Silber (1x) Bronze (4x)
The One Show – Merit Award (1x)
DDA – Silber (1x)
VCÖ -“Death Corporation”
Cannes Lions – Shortlist (1x)
LIA Awards – Silver (1x)
ZMG “Putin, Obama, Berlusconi”
The One Show – Merit Award (1x)
ADC – Shortlist (4x)
LIA – Awards Finalist (1x)
Media Markt -“Wer will der kriegt”

Junior ADC – Bronze (1x)

Media types

Articles/Editorials
B2B communications
Blogs
Brand/Corporate identity
Brand guidelines
Brand names
Digital Media
Direct mail
Internal Communications
Newsletters
Packaging/Product Description
Presentations
Press Releases
Print/Post Ads
Sales/Corporate Brochures
Social Media
Slogans
Speeches
TV/ Video Scripts
Websites

Want to see more German copywriters like Thorsten? Here are some suggestions:

Thorsten is the German copywriter that clients hire when they need a writer they can trust. With a polished combination of talent, experience and dedication, Thorsten will ensure your brand stands out.

Thorsten is available for clients anywhere in the world. Whether short-term assignments, or ongoing projects. He is particularly experienced in the Retail sector, but has also excelled for clients in Food & Beverage.

Need more options? Visit this landing page German copywriters to browse other Germany copywriters with different skillsets. If you don’t find the perfect match, contact one of our agents and we will search our extensive database to find the writer who’s right for you.

Tell us more about your project – Our agents will connect you with Thorsten

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