Imke has worked in leading German and international creative agencies such as Jung von Matt, Springer&Jacoby and Ammirati Puris Lintas Hamburg & New York before starting her own business. Imke’s mission is to give brands charisma with language, turning them into distinctive personalities. Imke also works as a creative trainer for creative writing, ideation and storytelling.
Automotive
BMW, Skoda, Volkswagen, Porsche, Mercedes, Honda, Sixt, Audi, Nissan, Hyundai
Beauty/Cosmetics/Perfume
Schwarzkopf, Wella, Frei Öl, Joop!, Douglas, Henkel, Dove, Garnier, Florena
Durable Goods
Wilkhahn, Rolf Benz, Hülsta, Grohe
Electronics
Epson, BenQ, Minolta, Olympus, Phillips, Bosch, Siemens, Braun, MediaMarkt, LG, Cannon
Energy/Fuel
Entega, PreussenElektra, Aral, General Electrics, Yello Strom
Entertainment
Max, Wirtschaftswoche, Süddeutsche Zeitung, BILD, Petra, Die Zeit , Super Illu, Sat 1, RTL, N24, ARD, MTV, Welt, VIVA, Financial Times.
Fashion
Levi’s, René Lezard, Witty Knitters, TKMaxx, Schumacher, Hirmer
Financial
Sparkasse, Deutsche Bank, EuroHypo, Deutsche Kreditbank, Cominvest, Fortis, Postbank
FMCG, non food
Benson & Hedges
Food and Drink
Unilever, Burger King, Ferrero, Gorton’s, Jever, SOL, Bitburger, Warsteiner, Teinacher, Bluna, Schweppes, Heineken, Coca Cola, Ritter Sport, Senseo, Tchibo, Müller, Nestea, Nestlé, Granini
Government
SPD, Flughafen München, Agentur für Arbeit, BZGA
Healthcare
Insight Health, BZGA, ThermaCare (P&G), Androtop, Hansaton, Avastin, MabThera, ebalance, Weight Watchers, DHU, VFA, Tylenol
Home and Garden
Hülsta, Wilkhahn, Grohe, Leifheit
Luxury goods
KaDeWe, Rado, Glashütte Uhren
Non-Profit
Foodwatch Berliner Kinderschutzbund Deutsches Rotes Kreuz BZGA
Retail
Lidl, SmartEyes
Services
Gothaer Versicherungen, ADAC, Ernst & Young, Hannoversche Leben, Deutsche Post World Net, Deutsche Bahn AG
Transport
Deutsche Bahn AG, Lufthansa, BVG (Public Transport Berlin)
Jung von Matt, DDB, Ogilvy, BBDO, Scholz & Friends, SelectNY, tjink (kempertrautmann),Interone, DraftFCB, TBWA, McCann Erickson, Alchemy New York, e-fact London, Grey Prague, etc.Direct to clientDeutsche Bahn World Net, Heineken, Entega, Hotel Berlin, Mall, Zalando, Görtz
Jung von Matt, Springer & Jacoby, AP Lintas Hamburg, AP Lintas New York
Various awards in various countries
Annual reports, Brand guidelines, Corporate identity, Editorials, Magazines
Ina – Spanish copywriter – Madrid