Tag Archive for: Copywriting

branding-and-copywriting-copywriter-collective

What’s branding got to do with copywriting?

Branding is often seen as being all about how a product looks – its logo, packaging, design and stuff like that. But, alongside the designer or art director, the copywriter also has an important part to play. You couldn’t imagine a Coca…
miriam-english-copywriting-amsterdam-copywriter-collective

Miriam Freelance Copywriter

Freelance copywriters – they’re everywhere. Or so the internet would have you believe. But there’s a world of difference between people willing to string a few sentences together for money and those whose writing is the product of a whole…
fiverr-helps-become-copywriter-collective

Five ways Fiverr can help you become a copywriter

Fiverr is a website where people offer a service for $5. Any service. You can get a caricature of your cat for $5, a tarot reading or a report on your family history going back four generations. You can hire someone to pretend to be your girlfriend…
freelance-copywriting-make-happy-copywriter-collective

Freelance copywriting: does it make you happy?

It seems like the dream, doesn’t it? Quitting your day job to write full time? What could be better than that? Well, for one thing, a regular, guaranteed pay check. But you get to employ your skills, while sitting at home, in your pyjamas.…
crisis-freelancer-copywriter-collective

Crisis! What crisis? Why freelancers are the solution to growth for the world economy and your business

With European unemployment approaching 20 million – 12% of the available workforce – things aren’t getting any better any sooner in Europe. That goes double for Spain and Greece, where 1 in 4 people are now unemployed. Don’t even mention…
five-copywriting-donts-copywriter-collective

Copywriting do’s and don’ts (Pt II – the don’ts)

In the second part of our 'Copywriting do's and don'ts' here, rather predictably, are five copywriting don'ts. Actually there are six (which ironically probably breaks the most important rule: Follow the brief! Oh well, rules are there to be…
copywriting-dos-copywriter-collective

Copywriting do’s and don’ts (Pt I – the do’s)

Sometimes the things you see in print just make you cringe! How did the copywriter get away with that? What were they thinking.So here's part one of 'Copywriting do's and don'ts'. Let's start with some things you've just got to do. 1.…
freelance-copywriting-ad-agency-copywriter-collective

Going it alone: Five differences between ad agency copywriters and freelance copywriters.

Ad agency copywriters and freelance copywriters do much the same job but enjoy very different lifestyles. So, which is best? Here are five big differences... but tell us what you think in the comments box below. 1. Work security Probably…
normal-tips-freelance-copywriter-collective

Not the normal tips for being a freelance copywriter

Maybe it’s the economy but there’s been a lot more interest in the idea of making money as a freelance copywriter over the last year or so. While being a successful freelancer isn’t something you can learn completely from a €5 ebook,…
get-started-freelance-copywriter-collective

How to get started as a freelance copywriter

What does it take to be a successful freelance copywriter? Apart from talent which you’re either born with or not, there are one or two things you can do for yourself. Here are five things that'll help you get started as a freelance copywriter 1.…
writing-press-ads-copywriter-collective

Writing ads

The great thing about being creative is that you can break the rules if you like. Do your own thing. The only trouble is, before you break the rules you have to learn what they are. For the newbie copywriter, here are a few basics about writing…
dutch-copywriter-collective

After 10 years in Holland, we’re finally the Dutch Copywriter Collective

That's right, after 10 years operating in the Netherlands we finally have a new Dutch language website. We began life in Amsterdam representing English copywriters in the Netherlands, then across Europe. And not soon after we added Dutch copywriters…