copywriter-collective

How to be a copywriter

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Interview with a copywriter

Content & Strategy

What’s your favorite type of project to work on? Anything with elegant design and the ability to work conceptually. I’ve done a million websites but The Divining Rod Wine is my favorite recently because it’s gorgeous and they really wanted…

article-writing-rule-copywriter-collective

Top Article Writing Tip: The One Point Rule

Content & Strategy

I wish I could have known this one article writing tip when I began writing:Focus on one point per article or blog post.I call this principle the “One Point Rule.”Sure, there can be secondary points along the way.But for…

create-killer-content-marketing-plan-copywriter-collective

Making a Murderer: 5 Ingredients for Creating a Killer Content Marketing Plan

Content & Strategy

This might appear a little dramatic to some but I believe that Dorothy was a serial killer. However, the story was represented in such a light so that no jury would dare to convict the little girl. What is your take on the story?I was initially…

convert-vision-into-energy-write-copywriter-collective

Convert vision into energy? Write!

Content & Strategy

A lot of entrepreneurs and leaders have a great vision, but struggle to convey it to the people around them. Staff, colleagues and followers will feel attracted to what these visionaries have in mind – yet mutter among themselves that they’re…

manfrottos-website-frame-copywriter-collective

freelance-copywriter-collective

Copywriter Collective Puts Manfrotto’s Website in the Frame

The clever writers at Copywriter Collective have been busy in the past couple of weeks, helping leading camera and lighting support designer, Manfrotto, update their online catalogue. Manfrotto is big in the international world of film and…

xmas-copywriting-competition-copywriter-collective

santa-claus-copywriter-collective

Xmas Copywriting competition

Describe Santa - Copywriting Contest St. Nicholas, Père Noël, Santa Claus - you’ll never find anyone else who has so many nicknames. No matter what you call him, everyone has their own way to describe this jolly ol’ elf. So for this month’s…

thinking-outside-block-copywriter-collective

Thinking outside the block

Content & Strategy

From hand-wringing to bell-ringing: Four key strategies to help news media publishers combat the global ad blocking phenomenon Adblock Plus, Blockr, 1Blocker, Purify Blocker, Crystal, uBlock Adguard. The list goes on. There’s a…

offer-motivational-core-copywriter-collective

Benefits: How to Dig Up the Motivational Core of Your Offer

If you want to convince anyone – from the person on the street to the woman in the boardroom – that your product or service is just what they need, you need to promote the benefits of what it has to offer.It’s Copywriting 101.Time…

resist-rewrite-copywriter-collective

3 ways to resist the rewrite

Content & Strategy Copywriting Skills

Writing copy on a good day with a well known subject usually flows well. It will be read-through on completion and then passed around colleagues for a second opinion. I then arrive at a version that both me and my stakeholders are happy…

See our freelance copywriters

Stephan

French copywriter

Lives in Paris, France

As a French copywriter, my credo aftermore than 15 years of experience with some of the sexiest agencies in digital, advertising and branding: ... Read more

BeautyElectronicsFinancialIT/Telecoms

Thomas

German copywriter

Lives in Düsseldorf, Germany

A creative, open-minded, hands-on bloke with 30 years of experience as a Copywriter in Germany in advertising, corporate communication and... Read more

AutomotiveBeauty/Cosmetics/PerfumeFashionFinancial

Aryn

Canadian Copywriter

Lives in Calgary, Canada

I am a writing coach and ghostwriter. I work with entrepreneurs and executives on high-stakes communications, including presentations, employee... Read more

B2BFood and Drink

Paul

English copywriter

Lives in Madrid, Spain

I'm a freelance Senior Writer, Tone of Voice Consultant and Trainer. I’ve been fortunate enough to do this for some fantastic brands, including... Read more