How to be a copywriter
5 Easy Ways to Get Inspired to Write More
Copywriting SkillsWriting can be a complete nightmare, no matter how interesting the topic. It can take hours to write just a few paragraphs, even if you have plenty of ideas and just want to get going. Sometimes it can all come tumbling out in a caffeine induced…
‘How Do I Become A Freelance Copywriter?’
Content & StrategyEver wondered about changing career to become a freelance copywriter? That’s what Caro, a teacher, has been considering. She emailed me recently for advice.
And this is what she said:My name is Caro and I’m currently working as a…
This One Habit Transformed My Life
FreelancingFinancial security can be paid for two ways. Get a job or become an entrepreneur.Starting a business is often seen as a big bang approach. High risk and a big financial commitment. Find a bricks and mortar premises, commit to an expensive…
How to Take the Headache Out of Your Multi-Language Transcreation Project
NewsBeing creative is all in day’s work for us at Copywriter Collective, but that’s not all we get up to. Being an international copy agency, bigger transcreation projects are all part of the day job too. Clients from far and wide call us to…
Copywriting Techniques That Work for a Huge Variety of Situations
Content & StrategyMost copywriting courses and books describe only how to persuade people in ads and sales letters. Yet the scope of persuasive copy includes bios that may accompany project proposals, offers in newsletters, case studies designed for prospective…
British vs American English – Infographic
Content & StrategyWriting for international clients
British English and American English – two languages that are alike enough for us to understand each other, but with some interesting, and sometimes awkward differences. Download this infographic to remind…
What Tennis Player Stanislas Wawrinka’s Story Of Redemption Can Teach Entrepreneurs About Perseverance
Work HabitsI love January.Besides the start of the new year, the fresh ambition and motivation (and finishing all those pesky holidays)… something very important happens.It’s tennis month in Australia.During January there is tennis on all…
MY COPYWRITER’S MANIFESTO
Content & Strategy"Why do you want to be a copywriter?" “Well,... I like telling stories and I think I’m good at it.” - “Yeah right, try better next time.” And so I did.I do like narrating and yapping, but who doesn’t? That doesn’t make…
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