How to be a copywriter

Calling-clients-makes-good-brief-copywriter-collective

Calling all clients: What makes a good brief?

We’re here to make your copywriting project go as smoothly as possible. But it all starts with a great brief. Here’s how to brief like a pro. We work with all types of clients across the globe at Copywriter Collective, from experienced…

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I Noticed A Pattern Behind Why Only A Select Few Online Entrepreneurs Build Profitable Businesses

Work Habits

Back in 2012 I wrote an email to a special group of people.The message was sent to all my past coaching members, everyone who had joined at least one of the three flagship courses I taught during 2007 to 2011.My question was simple: I…

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17 Copywriting Affirmations

Content & Strategy

When it comes to copywriting, you don’t need to say these things over and over again out loud, however, you do have to keep them in mind even before your fingers hit the keyboard.Begin writing with empathy. You have to care about your…

5 documentaries to love (or hate) marketing & advertising

Advertising

Before the arrival of the famous TV series “Mad Men”, there were movies in which the main character worked in an advertising agency. Every time I would watch those types of movies like “What Men Want” or “Sweet November” with characters…

An Example in Content Marketing

Content & Strategy

When I used to tell people I did content marketing, nobody really understood what that meant. Even when talking with agencies and successful companies, most people think of content as writing, and people think of marketing as advertising.“So…

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What’s a good open rate for email campaigns?

Freelancing

All of us who run email campaigns look at the numbers of people that actually open our hard work and wonder if that’s a good number, or should we just give up? What about the people that didn’t open it? Why don’t they love us anymore?We’re…

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Check my emails, my routine: A day in the life of a copywriter.

Content & Strategy Freelancing

Log on and check my bank account to see whether anyone has paid me overnight. No. Hmph. Check my emails. Some spam (filtered into a separate folder), some newsletters, some invitations to networking events, and a money-off pizza offer.Drive…

story-copywriter-collective

Tell us a story

News

As a copywriter, storytelling is in your blood. You know how to take a dull brand and give it life. How to take a ho-hum product and make it irresistible. Copywriters just have a way with words. If you think you’ve got some pretty strong storytelling…

writing-powerful-headlines-copywriter-collective

The 4 U’s: Use this Checklist for Writing Powerful Headlines

Content & Strategy Copywriting Skills

You’ve heard it: writing powerful headlines is an essential skill for any writer.It’s a skill you need now more than ever. Readers have too much content to process, be it online or in print. They skim and then choose what pieces to read…

See our freelance copywriters

Katja

German copywriter

Lives in Osnabrück, Germany

German copywriter in Germany. I am a scholar of philology with a PhD from the University of London, a rock musician, the mother of a half-Dutch... Read more

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Joe

English Copywriter

Lives in London, United Kingdom

For 20 years I’ve worked at highly respected ad agencies, creating memorable, award-winning work for brands such as Nike, Coca-Cola, HSBC, Honda,... Read more

Food and Drink

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Jack

English copywriter

Lives in Salerno, Italy

15 years of experience copywriting English websites, brochures and all other promotional materials for brands like ING, Philips, OMRON and more. ... Read more

ElectronicsFinancialIndustry/ChemicalIT/Telecoms

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Yann

English copywriter

Lives in London, UK

Award-winning, advertising creative writer and director. Combining strategic, creative and production skills to help clients tell persuasive... Read more

SEE PROFILE

How to be a copywriter

Calling all clients: What makes a good brief?

I Noticed A Pattern Behind Why Only A Select Few Online Entrepreneurs Build Profitable Businesses

17 Copywriting Affirmations

5 documentaries to love (or hate) marketing & advertising

An Example in Content Marketing

What’s a good open rate for email campaigns?

Check my emails, my routine: A day in the life of a copywriter.

Tell us a story

The 4 U’s: Use this Checklist for Writing Powerful Headlines

See our freelance copywriters

Katja

German copywriter

Lives in Osnabrück, Germany

Joe

English Copywriter

Lives in London, United Kingdom

Jack

English copywriter

Lives in Salerno, Italy

Yann

English copywriter

Lives in London, UK

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