How to be a copywriter
How much should a freelancer charge?
Freelancing"What rate should I ask for?" is the most common question we get asked at The Collective by copywriters, art directors or designers. How much to charge for your freelance services is the million dollar question - of course asking for a million…
Copywriter Collective at Cannes
NewsOur souvenir stickers were all over Cannes this year... courtesy of Adformatie and Creatie magazinesCollective at Cannes
Why are Dutch creatives in demand?
NewsWhy should international agencies hire a Dutch creative as opposed to an Englishman, German or French? If it's for an international campaign, what's the benefit? Erik Rolf, freelance 'Nederlands' copywriter, explains why it's always best to…
Thoughts on how to brief a copywriter: Why should I care?
NewsDo you find it hard to brief a copywriter? Do you worry that you give them too much information or not enough? It's important to get it right because the better the briefing, the better the copy. Miriam Young, an English copywriter in…
An insider’s guide to: transcreation
Content & Strategy Copywriting Skills TranscreationIn a series of three small articles, Claudine, freelancer in Translation, Transcreation and Copywriting, highlights the key features any freelancer should focus on to succeed in these areas. Part 2 is an overview of what a transcreation project…
An insider’s guide to: copywriting
Content & Strategy Copywriting Skills TranscreationIn a series of three articles, Claudine, a French freelancer in Translation, Transcreation and Copywriting, highlights the key features any freelancer should focus on to succeed in these areas. As representing the most creative side of these…
How to find work as a freelance copywriter
FreelancingAre you an experienced copywriter thinking of going freelance?
You might be nervous about it but don't be. If you have the experience, portfolio and contacts to be a freelance writer, it will be a doddle, and you'll wonder why you didn't do…
5 ways to work better with your copywriting agent
Freelancing Work HabitsSo you've been signed up by an agent. Congratulations! Think all your problems are solved? Think again. Having an agent is only the first rung on a very long ladder and all those who have been with the agent longer are ahead of you - with good…
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