As a freelancer, one of the best ways of marketing your business is through referral marketing relationships with complementary services or products. The key here is to do your research and…
Last week, the inconceivable happened to a copywriter colleague of mine when her husband suddenly and unexpectedly died. So instead of spending her week finalising client copy, chauffeuring her kids around…
Three years ago today, I walked away from a reasonably-well paid mid-senior management role into the unknown. For years, I had spoken about going freelance, but had never worked up the…
Last week, I spent most of my working hours head down and bum up writing a tender document for a disability employment service provider. It went as smooth as could be expected…
Last Thursday, around bed time, I learnt a valuable lesson about what it really means to be a freelance copywriter – to run my own little home-based freelance job. And it…
Recently, I had a discussion with a newbie freelance copywriter about the thorny issue of quoting. And it made me realise that even those of us that have earned our…
If you have been following my journey from the public sector to freelance life, you would know that one of my biggest bugbears is poorly written corporate documents that bore…