Hello, I’m Kathryn, Native English copywriter

I’m a Native English copywriter specialising in fintech and finance content. Having worked with many well-known financial providers as well as fintech brands, I excel at breaking down industry jargon and technical concepts to create engaging content. I create SEO optimised websites, thought-leadership articles and social media content to help you build better online relationships with customers and empower them to make better decisions about their money. I’ve worked with well-known financial providers like Lloyds Bank, Travelex, Asda Money as well as high-growth Fintechs like Money Dashboard, Modulr & Lendflo. 

Throughout my career, I’ve created kickass campaigns for clients within the Fintech and financial service industries. Past results have included:

• Improved SEO Ranking. When a well-known pension provider first approached me, they were struggling to target any generic keywords and were only ranking for branded terms. I helped them navigate internal challenges to start implementing small changes for big results. Today, they rank on page 1 for ‘What is a Pension?’ with 1,600 average monthly search volume and 77.88% keyword difficulty.

• Increased Website Traffic. Change Recruitment approached me over a year ago to build a knowledge hub filled with engaging and interesting content. My regular thought-leadership articles covered a wide range of recruitment topics for both employers and job seekers, resulting in a 31.37% increase in organic search traffic and additional 36,148 site visitors via the knowledge hub page.