Let’s start form the beginning, I graduated from high school when I was 16 (Yes, very young). I studied business Administration with an emphasis in marketing, Advertising and creative copywriting. After doing several internships in Costa Rica and Spain, I was hired as a junior copywriter in the Agency Leo Burnett Costa Rica for the Coca-Cola account, my duties included doing regional shopper marketing campaigns, BTL and toolkits for Central America and the Caribbean for Coca-Cola, Fanta, Sprite, Light Coke and Coke Zero.
After that I have been in three other agencies Tribu DDB, Ogilvy Costa Rica and Jotabequ Grey, as a senior copywriter I have managed accounts like British American Tobacco, Parque Diversiones (Amusement park), Hospital CIMA, AstraZeneca, SOS children’s Villages, Bayer, Acierto (pregnancy test) and CuestaMoras. My duties included ATL campaigns (T.V, radio, print), Digital strategy, BTL and OOH, in both languages English and Spanish. Storytelling is my passion, I love writing, reading and travelling.