Work Habits

Read about the posts about the category Work Habits of How to be a copywriter by Copywriter Collective.

service-fees-copywriter-collective

What Should Your Service Fees Be?

Don’t just charge what your competitors charge. Don’t just charge the lowest price. Don’t roll the dice and guess. Instead, do the math. Here’s how… 1. Determine What You Need and Want To Make Part of the calculation…
home-based-business-recluse-copywriter-collective

Is My Home Based Business Turning Me Into a Recluse?

I’ve been working from home as a Freelance Copywriter for the best part of a year now. Recently, something’s started to play on my mind… I don’t really leave the house much now except when I need something urgently. Friday is…
quitting-job-save-sanity-copywriter-collective

How quitting my job saved my sanity

Three years ago today, I walked away from a reasonably-well paid mid-senior management role into the unknown. For years, I had spoken about going freelance, but had never worked up the courage. Working for someone else was my comfort zone,…
skills-freelance-from-home-copywriter-collective

Who moved my support staff? The skills you need for a home-based freelance job

Last Thursday, around bed time, I learnt a valuable lesson about what it really means to be a freelance copywriter – to run my own little home-based freelance job. And it has nothing to do with writing. I was playing around in the back…
freelance-life-copywriter-collective

The story of how I went from broke wannabe writer to living the freelance life

I always knew I wanted to be a writer. Yet I ended up in a Master’s program in Slavic Linguistics at UC Berkeley. (And yes, I did love it!) Then I had to make a choice: Do I want to continue on with the PhD program or follow my writing…
peek-copywriting-copywriter-collective

Want a SUPERSEKRIT “peek behind the scenes” into the copywriting process?

A couple of clients commented that the copywriting process looks a little like magic to them Here’s what happens from their perspective… They turn up to a Strategy Session with me, armed with nothing but “a bundle of words and a vague…
response-popular-demand-copywriter-collective

In response to popular demand

People often ask how I keep track of my copywriting work, so here’s the at-a-glance progress chart I use. As each project runs, you simply move Post-It Notes along the grid from left to right. Note that the columns with red headings are…
content-king-copywriter-collective

Should You Let Others Syndicate Your Blog Content?

When you publish great content on your blog, others will want to share it with their communities. They may even ask if they can syndicate some or all of your posts to their blogs. However, as a marketer, do you want your company’s posts on…
turn-casual-readers-loyal-fans-copywriter-collective

How to Turn Casual Readers into Loyal Fans

There’s a simple way to increase traffic, brand awareness and conversions without spending a single cent more. It has nothing to do with advertising, pay per clicks or any slick video campaign. You just have to get interesting. Get brave with…
big-c-copywriter-collective

The Big C: how to take it, how to give it, and how to make the most of it

One of the tougher sides (or “awesomeness-builders”, for those of you feeling extra positive today) of the word biz is that: you’ve gotta get comfy with The Big C. Criticism. Ok, before everyone hops aboard their proverbial high horses:…
move-business-forward-copywriter-collective

How to move your business forward in 30 Minutes a day

At the beginning of my copywriting career, I realized if I didn’t do something every day, I would never succeed. Because I had a full-time job, it was too easy to come home and crash on the couch if I didn’t have a solid day-by-day plan. Freelance…
direct-response-life-copywriter-collective

The direct response copywriter’s life

You read a lot of sales pieces about how great it is to be a direct response copywriter. Those sales pieces generally talk about being your own boss, working on your own terms and making a great income. Yes, that is part of it. But the life…