How to travel and work as a freelance copywriter

How to travel and work as a freelance copywriter?

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How can I travel and work as a freelance copywriter? It’s many people's dream to get a job they can travel around the world with. Travel writer or photographer, masseuse, English teacher, cruise ship employee, tour guide… they’re all…
severe man - briefing

Why the creative brief is so important

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Sir Winston Churchill famously insisted that his generals summarize their reports using no more than a single side of paper. He’d have made a good account manager. While weeks and weeks of research might go into a creative brief there’s…
pay a freelance writer

How to get paid as a freelance writer

The problem with being a freelance writer or copywriter often lies not in getting the work, or doing the work, but in getting paid for the work.Quite naturally (in their philosophy) some of the people who own or run ad agencies don’t like…
Freelancer on holiday

Freelancer vacation: The best times for freelancers to go on vacation

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As a freelancer, you're often caught in a catch 22 situation when it comes to vacation time: You can go on holiday anytime you like (friends think you're on a permanent holiday), but you're worried about going away, because you might miss out…
freedom

Nevermind the ‘lance’ The important bit is ‘free’

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Once upon a time in the West End …Apart from a year as CD on Barclay’s at Leo Burnett London in 2009, I’ve been working for myself since 1995.When I started doing it, freelance was pretty much a euphemism for ‘Can’t Get A Job’.…
fiverr seo

Fiverr.com gives everyone easy access to SEO optimisation

If you haven’t seen the Fiverr.com website before, go now. It’s one of those brilliantly simple internet ideas that has taken off big time. There are millions of users offering their services for $5 a pop. There are all sorts of weird and…
future of freelancing

The future of freelancing: Will all creatives be freelancers soon?

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'Freelancing' is no longer an euphemism for being out of work. In the States, where the economic situation is on the up, freelancers are an important force in the success of agencies pitching for new clients or realizing big projects. So, what…
overrated time off

Time off is overrated

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I was born in 1973. Which means I’ve been part of that lucky and unique generation that has lived through the transition from analogue to digital. I remember telephone operators. I remember strips of 4 flashbulbs on 110 film cameras that actually…
how much should I charge

How much should a freelancer charge?

"What rate should I ask for?" is the most common question we get asked at The Collective by copywriters, art directors or designers. How much to charge for your freelance services is the million dollar question - of course asking for a million…
freelancer laptop

How to find work as a freelance copywriter

Are you an experienced copywriter thinking of going freelance? You might be nervous about it but don't be. If you have the experience, portfolio and contacts to be a freelance writer, it will be a doddle, and you'll wonder why you didn't do…
copywriting agent

5 ways to work better with your copywriting agent

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So you've been signed up by an agent. Congratulations! Think all your problems are solved? Think again. Having an agent is only the first rung on a very long ladder and all those who have been with the agent longer are ahead of you - with good…
Amsterdam and the Netherlands

Copywriting in Amsterdam and the Netherlands

Thinking of copywriting in Amsterdam - or somewhere else in the Netherlands? Want to work as a freelance creative? There are lots of possibilities for those keen to make the jump, here are some insights to make the landing easier.How to…