
App-roved Tools: Boost Your Writing Efficiency and Client Relations
Copywriting SkillsIn today's digital age, the relationship between writers and their clients is increasingly mediated by technology. Apps have revolutionized how writers interact with their clients, streamlining communication, project management, and collaboration.…

Top 5 Characteristics of Great Headlines
Branding Content & Strategy Copywriting SkillsTable of content
1. Simple to understand.
2. The right length.
3. Emotionally compelling
4. Targeted.
5. Vetted.
Three seconds.
That’s about how much time you have to grab your reader’s attention. Fail at this and you lost your first…

Strategic Content Writing: Five Ways to Differentiate Your Business Online
Copywriting SkillsIn the modern era, the first stop for any potential purchaser looking for a product or service will be to search online. Strategic content writing has become an indispensable tool in this marketplace. Businesses are looking to stand out from…

How proper IT support can transform your copywriting business
Copywriting SkillsImagine this: you're in the flow, crafting a killer headline that'll make your client do a double-take. Suddenly, your computer grinds to a halt. Frustration sets in – there goes another chunk of valuable writing time down the drain.This…

The ten worst slogans ever?
Content & Strategy Copywriting SkillsWe first brought you the ten best, now here are what could be the ten worst slogans ever. What do you think?
"You can never be too thin" (Pretzels)
Reading this slogan, your initial thinking would be that this Pretzels campaign was what you…

How I’m Getting a 29% Response Rate from Cold Emailing
Copywriting SkillsStartup sales can be incredibly daunting, not to mention time consuming. It can take ages to perfect the process, especially you're like me and have no previous sales training.The following process is far from perfect. I’m not a natural…

The Role of Artificial Intelligence in Enhancing Creative Writing
Copywriting SkillsArtificial Intelligence has brought a digital revolution and a renaissance into creative writing. Over time, AI technologies are harnessed to further strengthen the writer's creative processes through increasing numbers of productivity and creativity…

9 Tips for Maintaining Your Physical Health as a Freelancer
Copywriting SkillsBeing a freelancer has its perks. You completely avoid the hassles of rush hour traffic, choose your projects and set your schedule. Plus, there’s no hard cap on how much you can earn, much unlike the traditional 9-to-5. However, like any…

How IT Services for Copywriters Can Improve Productivity and Workflow
Copywriting SkillsFeeling like your to-do list is a runaway train? Deadlines looming, multiple professional copywriting service projects juggling for your attention, and that nagging feeling you're spending way too much time on repetitive tasks? Lets explore…

Cybersecurity For Freelancers: 8 Ways To Protect Your Digital Workspace
Copywriting SkillsFreelancing offers freedom and flexibility, but it also comes with the responsibility of protecting your digital assets. After all, a security breach can be devastating; it can disrupt your workflow and put critical client information, project…

Why I Needed to Create Boundaries in My New Copywriter Life
Copywriting SkillsWhen I finally made the move to full-time freelance blogger and copywriter from my life in the corporate world, it was both existing and overwhelming. I needed to create boundaries. As I had been writing as a side hustle for several years, building…

How to Strengthen Your Copywriting Skills
Copywriting SkillsMastering copywriting isn't an easy task. Becoming an expert requires a lot of practice and hands-on experience. It's a skill that cannot be learned overnight or isn’t a god-gifted talent like many others. Working on your writing skills is…