Turn that frown upside down: how to make an unhappy fan a happier customer

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Alex Bateman has a successful business. His business took off after a few years of struggle. His peers and contemporaries often asked him, what’s the secret of his success, he told them, “Customer is king”. What really worked for Alex…
self-improvement, metal health, freelancing, Heather Buchanan london photographer and copywriter

What to do with yourself when you're in between work projects

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I have recently experienced a drought in my workload. Life as a Freelancer includes dry work patches that come and go. However, there was a significant moment where I was short of work and my financial reserves were running low. But more than…
freelancers income,

My work is worth...? How to pay yourself a salary when you are a freelancer

Working as a freelancer certainly requires a lot of time and effort. First of all, you should familiarise yourself with some tricks of the trade to help find new leads and attracting clients. After getting to grips with some of the basics, it’s…
Instagram is one of the largest social networks

How to optimise your social media brand content

Social media is undeniably good at promoting content for businesses. Whether it’s fashion, food, tech, or travel, any business can be promoted online with great results. However, since social media is saturated with posts of all kinds, the…

6 ridiculously awesome email copywriting tips that converts

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Email marketing has become an essential part of every company’s marketing campaign, especially when there are more than 3.9 Billion active email users. The task of promoting their business through emails is often handed out to freelance copywriters. As…

7 Tips for freelancers to stand out in the gig economy

In this era where everyone wants to lead, nobody wants to follow. Most of the young minds wish to be the boss rather than a subordinate. This is how choosing to become a freelancer has become a more popular option. It’s an opportunity for…

5 Most valuable skills you need to acquire in order to succeed as a freelance writer

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There has never been a better time for talented freelance writers. As the demand for quality content has exploded over the past decade due to the growth of the internet, companies are actively seeking professional creators in this field.  Both…

SEO Translation: Can It Be a Reality or Is It Just a Myth?

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To enter new markets and reach new audiences in the digital space, you need a professional content translation. However, for the internationalisation strategy to produce results in the form of conversion and sales, it is necessary to pay attention…
London Copywriter

Things to do in Hounslow when you're still alive

The spike in stabbings across west London prompted the Copywriter Collective’s Fraser Bailey to recall his time as an advertising student in the area. On 22 March 2019, 17-year old Abdirashid Mohamoud was stabbed to death in Isleworth, a…

Steps to follow to drive more website traffic through social media

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You must be well aware of the fact that social media is the most popular and effective way for businesses to get engaged with their target audiences. It is also likely that you post regularly on Facebook and even respond diligently to a few…

5 Digital marketing trends for freelancers

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One of the most diverse industries today is none other than digital marketing. It is exciting to watch digital marketing trends because this world experiences fast-paced changes. There has been a dramatic increase in digital marketing jobs for…

Everything you need to know about creating viral content

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Ted is one of those guys who believe in going to bed early and that’s the reason why he wakes up to some interesting messages from his friends every morning. However, last Sunday morning was a bit unusual as he received the same meme from…