Hello, and welcome to

How to be a copywriter.

Copywriter Collective is an international collective of freelance copywriters. We're passionate about writing and communication and this magazine is one way that we can give back to the copywriting community with a collection of articles that cover every aspect of copywriting and freelancing for a living. There's something for copywriters of all shapes and sizes. Newby or old hand, in this business there’s always something new to learn. That’s what keeps us going. Enjoy.

How to write copy for posters

How to write copy for posters

The general rule when writing copy for posters is “less is more”. The executions below demonstrate great (and some not so great) examples of the art. Occasionally, a poster will…

5566 views
Top 10 tips for writing radio commercials

Top 10 tips for writing radio commercials

Writing radio commercials can make a refreshing change to the copywriter’s routine. With no pictures to help you get your message across you have to think in a slightly different…

2116 views
How to have some fun as a copywriter

How to have some fun as a copywriter

As any copywriter will tell you, writing advertising and corporate copy is an unremittingly joyless occupation. But sometimes it’s possible to have a little fun by playing a few games…

3425 views
How to manage tone of voice

How to manage tone of voice

Knowing how to manage tone of voice is one of the copywriter’s most powerful tools. Choosing the appropriate words, varying the length of sentences, following or not following formal grammar…

13907 views