Finance & money

Outsourcing, Know Your Limits

Outsourcing, Know Your Limits

Are you an entrepreneur who has been trying to do it all yourself to save yourself a little money? In today’s tough economy most of us feel like we are…

775 views
5 things lawyers can learn from copywriters

5 things lawyers can learn from copywriters

Lawyers are professional writers. In fact, the average solicitor probably produces more words each day than any journalist, copywriter or novelist. But, while other professional writers are drilled in techniques…

2261 views
Why copywriters are expensive

Why copywriters are expensive

I’m going to make an educated guess about you. You pay a hairdresser to cut your hair and hire a mechanic to mend your car. When your boiler breaks down…

3368 views
In response to popular demand

In response to popular demand

People often ask how I keep track of my copywriting work, so here’s the at-a-glance progress chart I use. As each project runs, you simply move Post-It Notes along the…

1295 views
The one number copywriters should track

The one number copywriters should track

Today’s suggestion is simple. If you implement just this one thing in 2014, I guarantee you’ll make more money. This year, get fanatical about tracking your numbers, and one number in particular. More…

2376 views