Copywriting

British vs American English – Infographic

British vs American English – Infographic

Writing for international clients British English and American English – two languages that are alike enough for us to understand each other, but with some interesting, and sometimes awkward differences….

1593 views
MY COPYWRITER’S MANIFESTO

MY COPYWRITER’S MANIFESTO

“Why do you want to be a copywriter?” “Well,… I like telling stories and I think I’m good at it.” – “Yeah right, try better next time.” And so I…

1054 views
What Fine Dining Can Teach Us About Writing

What Fine Dining Can Teach Us About Writing

I’m a nut for cooking shows. I’m not talking about drama-ridden, spoon-throwing reality shows, but the ones with absolute masters of culinary experience. Maybe it’s because I can draw so…

554 views
Interview with a copywriter

Interview with a copywriter

What’s your favorite type of project to work on? Anything with elegant design and the ability to work conceptually. I’ve done a million websites but The Divining Rod Wine is…

715 views
What Is A Creative Copywriter?

What Is A Creative Copywriter?

As well as having the ability to write wording to market a product or service for a business, a creative copywriter can think conceptually about how to ‘sell’ that product or service…

2087 views
Convert vision into energy? Write!

Convert vision into energy? Write!

A lot of entrepreneurs and leaders have a great vision, but struggle to convey it to the people around them. Staff, colleagues and followers will feel attracted to what these…

357 views