Copywriting skills

How to 10x Your Instagram Marketing

How to 10x Your Instagram Marketing

There is a question I am asked often. What social media network should I be using? And guess what? Everyone wants a black and white answer. The reality? It is shades of…

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What’s a Junior Copywriter?

What’s a Junior Copywriter?

You’ve seen an ad for a Junior Copywriter. And you’re wondering what, exactly, that is. So let’s shine some light on it for you by looking at it in two halves:…

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17 Copywriting Affirmations

17 Copywriting Affirmations

When it comes to copywriting, you don’t need to say these things over and over again out loud, however, you do have to keep them in mind even before your…

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An Example in Content Marketing

An Example in Content Marketing

When I used to tell people I did content marketing, nobody really understood what that meant. Even when talking with agencies and successful companies, most people think of content as…

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